A regular speaker at conferences such as Pocket Gamer Connects, Martine Spaans is owner and manager of publisher Tamalaki. Tamalaki is a mobile label focusing on casual games for a female audience (such as hidden object, match-three, simulation and puzzle games). She also helps FGL Publishing as business development manager. They cater to a slightly different audience on mobile with bingo, mah-jong, idle games and strategy puzzlers. Martine is also a Women in Games ambassador and has been an IMGA judge for many years. Her previous roles include marketing and monetization advisor to Critical Force, CMO of Gramble World, and online marketing manager of Blue Byte.